Image Editing

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Image Editing

Using the right artwork will improve the impression and overall effectiveness of any website.

A critical yet often overlooked component of any website is the photography it uses. Poor, low-quality images can ruin a great site; clean, well-presented ones will enhance it. Using the right artwork will improve the impression and overall effectiveness of any website.

Different File Formats

The chances are you have never considered the difference between a JPG (or JPEG), a PNG, or a GIF. Or a TIF, a PDF, or a PSD for that matter. While the large variety of image formats may seem confusing each one has its place. From a web designers perspective we are really only interested in using three: JPGs, PNGs, and GIFs. With the exception of logos any other format is just too large to be used and more suitable for print.

When To Use Them

JPGs are the most common file format used. They tend to be smaller leading to faster load times although image quality reduces as size decreases. PNGs are lossless meaning they can be edited and not lose quality. They are saved with more colors on a transparent background resulting in sharper images. GIFs are usually used for animations. They have limited colours with reduced file sizes, ideal when load speed is a priority.

High Resolution vs. Low

DPI and PPI (dots and pixels per inch) are the units of measure used to determine image resolution. Websites display images at 72dpi, low resolution; print requires at least 300dpi, high resolution. Regardless which format, resolution, or size is finally used on a site, the rule is to always start off with the largest, best quality image possible. Large images can always be scaled down however small images can rarely be upscaled.


Services Include

Resizing and image cropping
Image enhancement
Sharpening and softening

Brightening images
Colour and contrast adjustment
Image straightening

Removal of unwanted elements
Merging images
Cutting out parts of an image

Professional web design Kidderminster Stourport Bewdley
Original high quality image
W: 4392px x H: 2928px (96dpi)

Professional web design Kidderminster Stourport Bewdley
Cut-out with transparent background
Resized to 900px x 600px

Professional web design Kidderminster Stourport Bewdley
Background filled with single colour
Cropped to 600px x 600px

Professional web design Kidderminster Stourport Bewdley
Example of image in use
On Hinton’s of Bewdley website

Professional web design Kidderminster Stourport Bewdley
Original high quality image
W: 4392px x H: 2928px (96dpi)

Professional web design Kidderminster Stourport Bewdley
Cut-out with transparent background
Resized to 900px x 600px

Professional web design Kidderminster Stourport Bewdley
Original image converted to B&W
Resized to 900px x 600px

Professional web design Kidderminster Stourport Bewdley
B&W image overlayed with cut-out
Cropped to 600px x 600px

Standard Rates


Ideal For

Small Fixes

Image Editing

Website Maintenance

Content Updates

SEO Optimisation

Email Newsletters

Social Media

Design Changes

Support Plans

Planned Projects

HOURLY RATE

£40

1 Hour

DAILY RATE

£250

9am - 5pm

PROJECT RATE

POA

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